Mark Demott, Creative Director, Los Angeles

Description

This diptych features a woman modeling floral print apparel in two sunlit outdoor settings. In the left panel, she stands on a wooden deck surrounded by lush green foliage, wearing a matching floral blazer and trousers with heeled sandals, with a warm light leak effect along the left border. In the right panel, she poses against an ocean and sandy beach background, wearing a long-sleeved floral top and flowing skirt that catches the wind. The images are presented within a thin pale border frame with subtle text reading Florals for Days at the bottom of the right panel. The photography employs natural lighting, warm colour grading, and a relaxed, editorial style directed by Mark Demott in Los Angeles.

Style

Editorial, Horizontal, Warm, Clean

Techniques

Analogue / film, Natural light

Industries

High Street Fashion

Color

Background

Sandy Beach

Context

Editorial