Marija Ivkovic, Photographer, Melbourne

About

This vertical advertising campaign image features a woman holding a purple L Oreal Paris Elvive Hyaluron Plump hair serum bottle against a clean light grey background. The woman has long brown hair and is wearing a white button-down shirt while smiling gently toward the camera. Below her, several purple packaged hair care products from the same Elvive Hyaluron Plump range are displayed neatly. Promotional text including brand logos and product features is integrated into the composition. The lighting is soft and evenly diffused, highlighting the glossy textures of the product packaging.