Marie-yan Morvan, Set Designer, New York

Description

This vibrant advertisement for Michelob Ultra beer shows a bottle being opened with a splash, set against a running track backdrop. A hand holds the bottle, another holds the cap, and a running shoe is positioned in the background. The focus is on the beer bottle, with the cap being opened and beer splashing out. The running track with green field fills the background, emphasizing the beer's association with an active lifestyle. The color palette is dominated by the amber hues of the beer and red and white label, complemented by the green field and the tan running shoe. The composition suggests a connection between refreshment and fitness.