ProjectBrand Identity

Daily Dialogue, Graphic Design,
Associated creatives
Tags
Description
This photograph provides an intimate glimpse into the production environment of Margarete Steiff GmbH, showcasing a person carrying a large, handcrafted plush giraffe toy. The scene is set within a workshop filled with industrial equipment, red storage crates, and other soft sculpture forms. The lighting is functional and bright, highlighting the texture of the giraffe's plush fabric and the details of the assembly space. On the right, a spiral-bound notebook page displays the text E Versand, suggesting a cataloging or logistical process. The composition balances the raw, industrial reality of toy manufacturing with the whimsical nature of the product.
Style
Documentary, Lifestyle, Commercial
Techniques
Live-action Technique
Industries
CPG / Packaged Food