ProjectSummer 2024 Ad Campaign
Marc Jacobs x Melissa Summer 2024 Ad Campaign 2024
Associated creatives
Tags
Description
A striking underwater editorial shot for the Marc Jacobs x Melissa Summer 2024 campaign shows a blonde model submerged to the chest in a pool. She wears a black t-shirt and clear, jelly-style sandals featuring prominent metallic hardware. The model has wet hair and holds her arms upward, creating a serene, aquatic aesthetic. The cool blue tones of the water complement the stark branding superimposed in white text. The lighting is diffuse and underwater, emphasizing the transparency of the footwear and the model's calm expression.
Style
Editorial, Commercial, Cinematic
Techniques
Underwater, Natural light
Industries
Footwear