Manuel Molla, Director, London

Description

This high-energy Diesel fashion campaign takes place in a bustling town square, featuring a large crowd of diverse models and performers. The scene is dominated by Diesel branding, visible on vehicles like a fire engine and cars, as well as on buildings. Models are dressed in bold, contemporary Diesel clothing, including denim, patterned tops, and unique accessories. The setting includes a mix of architectural styles, from classic European buildings to modern, branded structures. A boxing ring, red cars, and fire trucks add to the energetic atmosphere. The overall mood is lively and provocative, with performers showcasing stunts and embraces. A light color grade is used.