
Mat Baker, Photographer, Sydney
Associated creatives
Tags
Description
A man in his 30s with a beard, wearing an olive green t-shirt, a yellow life vest, black shorts, and a bucket hat, balances precariously in a metal aluminum boat that is tilted steeply upward at a near-vertical angle on open water. He holds a fishing rod with a bent line, shouting with an excited expression while standing on the transom near the small outboard motor. The text SHELL BE RIPE is visible on the side of the boat. The scene is shot in horizontal orientation under natural daylight with gentle ripples on the water surface and distant coastal land under a clear sky in the background.
Style
Humorous, Horizontal, Commercial, Minimalist, Golden Hour
Techniques
Natural light
Color
Forest Green (50%)
Amber (30%)
Jet Black (20%)
Background
Ocean
Context
Advertising Campaign