BrandMaison Margiela
ProjectHoliday 2025 Ad Campaign
Thierry Do Nascimento,
Associated creatives
Tags
Description
A luxury tan suede Maison Margiela handbag sits prominently on a large, translucent block of melting ice. The ice rests on a dark, reflective surface, scattered with smaller ice fragments. In the background, vertical, thin blue light streaks descend against a dark, minimalist wall, creating a surreal and cold atmosphere. The brand name 'Maison Margiela' and 'PARIS' are prominently displayed in elegant white typography centered over the bag. The image conveys a polished, conceptual aesthetic suited for high-end fashion advertising.
Style
Editorial, Commercial, Cinematic
Techniques
Studio strobe, Low-key / chiaroscuro
Industries
Luxury Fashion Houses, Bags & Accessories