Magnitude Creative, Agency / Creative,

Description

This video shows a Ramadan advertising campaign by Hardee's, highlighting their effort to stay relevant during the holiday. The video features fast food items like sandwiches, fries, and beverages alongside footage of children in soccer uniforms. It focuses on the concept of encouraging kids to fast and aligning the brand with a younger audience. The video uses bold typography and bright colors to grab attention. The setting is varied, including indoor shots of food displays and outdoor scenes with children playing soccer.