BrandL'Oreal Paris
ProjectAsking For It
Macintyre Communications, PR,
Associated creatives
Associated creatives
Tags
Description
The visuals present various scenes from an urban environment, likely downtown Toronto. These include architectural shots of buildings at dusk with illuminated windows, graffiti-covered walls and signage, and scenes of street art. A woman is seen on a subway, which transitions into footage of posters being cleaned from walls on city streets. The tone of the video is dark with emphasis on urban realities.