Brand
ProjectSave the Money - Commute
OPC Production, Production Service,
Associated creatives
Tags
Description
This commercial video for Lyft titled Save the Money - Commute features a striking close-up shot of a single US dollar bill standing vertically on a stone ledge in a busy metropolitan environment. Pedestrians walk past in the blurred background against towering modern buildings under overcast daylight. The composition utilizes a shallow depth of field to keep the currency bill in sharp focus while city commuters move past in the distance. The project was created for Lyft with agency production credits.
Style
Horizontal, Cinematic, Desaturated
Industries
Vehicle Rental & Rideshare
Background
Street
Context
TVC / TV Commercial