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BrandBottega Veneta
ProjectLunar New Year 2024 Ad Campaign
Adult female poses in a fashion shot wearing a blazer with an urban cityscape background and Bottega Veneta branding.

Bottega Veneta Lunar New Year 2024 Ad Campaign 2024

Associated creatives

Matthieu Blazy
Matthieu BlazyBottega Veneta Creative Director
Jess Jing Zou
Jess Jing ZouDirector
Ken Ngan
Ken NganPhotographer
Shu Qi and Estelle Chen
Shu Qi and Estelle ChenTalent

Tags

adult femaleblazerurban scenecityscapefashionBottega Veneta

Description

A medium shot captures an adult female model against an urban backdrop featuring a city skyline during daylight. The model, positioned as the primary subject, is dressed in a blazer over a red top. The color palette is dominated by neutral hues in the background, which provides a complementary contrast to the red top. The shot is taken at eye level, giving an immersive feel. Visible text in the shot includes the Bottega Veneta logo.