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Black and white portrait of Georgina Bloomberg next to a detailed shot of a large blue diamond ring for Lugano

Lugano 'Simply One of a Kind' 2024 Ad Campaign 2024

Associated creatives

Tags

Description

This advertising campaign image for Lugano features a black and white portrait paired with a sharp, high-contrast product shot of a luxury diamond ring. The left side showcases a black and white headshot of Georgina Bloomberg resting her chin on her hand, wearing dark clothing and delicate jewelry. The right side features a macro-style product photograph of a prominent cushion-cut blue diamond ring set with accent diamonds against a clean white backdrop. Clean typography in the bottom right corner displays the Lugano brand name alongside the campaign tagline 'Simply One of a Kind'. The layout utilizes striking contrast and crisp studio lighting to highlight both the portrait subject and the fine jewelry piece.

Style

Editorial, Horizontal, Monochrome, Clean

Techniques

Macro, High-key

Industries

Jewellery

Color

Jet Black (50%)
Pure White (50%)

Background

White Seamless

Context

Advertising Campaign