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Brand
Lugano
Project'Simply One of a Kind' 2024 Ad Campaign
Close-up of a coiled yellow and white diamond bracelet resembling a serpent against a plain white background.

Lugano 'Simply One of a Kind' 2024 Ad Campaign 2024

Associated creatives

Platon
PlatonPhotographer
Jane Holzer
Jane HolzerModels
Sheila Johnson
Sheila JohnsonModels
Georgina Bloomberg
Georgina BloombergModels
Ellen Crown
Ellen CrownModels
Ling and Charlie Zhang
Ling and Charlie ZhangModels
Nancy Magoon
Nancy MagoonModels
and Pernilla Ammann
and Pernilla AmmannModels

Tags

diamond braceletyellow diamond braceletcoiled braceletserpent braceletdiamond bracelet campaignyellow diamondwhite diamondjewellery

Description

This advertising campaign image showcases a magnificent coiled serpent bracelet crafted with vibrant yellow cushion-cut diamonds and accented with pear-shaped white diamond terminals. Photographed by Platon for Lugano's 2024 Simply One of a Kind campaign, the piece is captured against a clean white background with crisp studio lighting that accentuates the brilliant facets and warm metallic settings of the high jewellery.

Style

Vertical, Commercial, Clean, Polished

Techniques

Macro, Natural light

Industries

Jewellery

Color

Golden Yellow (70%)
Pure White (30%)

Background

White Seamless

Context

Advertising Campaign