Dentsu Creative US, Agency / Creative,

Description

This commercial video for Lowe's titled Earn Your Sunday features customers and employees interacting in a hardware and home improvement store. The scene captures employees and shoppers discussing tools and power equipment amidst well-stocked shelves. The lighting is bright and even, highlighting the retail interior and products such as drills and buckets. The video showcases dynamic framing and cuts between characters in branded apparel.

Style

Horizontal, Commercial, Clean

Industries

Big Box Retail

Color

Background

Retail Store

Context

TVC / TV Commercial