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BrandLouis Vuitton
Project'Malle Vesitiaire' 2023 Ad Campaign
Dan Carter sitting on a monogrammed Louis Vuitton trunk on a rugby pitch, holding a monogrammed rugby ball with a luxury locker beside him.

Louis Vuitton 'Malle Vesitiaire' 2023 Ad Campaign 2023

Associated creatives

Pharell Williams and Nicolas Ghesquière
Pharell Williams and Nicolas GhesquièreLouis Vuitton Creative Director
Dan Carter
Dan CarterModels

Tags

dan carter seated

Description

Dan Carter is captured sitting on a black, monogrammed Louis Vuitton trunk placed on a green grass rugby field. Beside him stands an open, matching monogrammed luxury locker unit containing a sports jersey with the number 10, several pairs of football cleats, and various sports trophies. The locker is structured with quilted black interior padding and white leather accents. The setting is outdoors with a rugby goalpost visible in the background against a line of mature trees. The lighting is soft and diffused, highlighting the texture of the luxury leather goods and the clean, sporty aesthetic of the campaign.

Style

Lifestyle, Commercial

Techniques

Natural light

Industries

Bags & Accessories