Wolfland Laritch, Creative Director, London

Description

A creative direction pitch slide and digital moodboard analysing streetwear culture and brand positioning for Lostboys. The composition features layered black text callout blocks over a mosaic pixelated frame, interspersed with fashion imagery. Visual elements include an editorial shot of a woman in a white crop top next to an oversized pink sneaker, alongside an urban wide-angle photo of a woman in a denim jacket and tinted sunglasses against a graffiti wall.