Lord Danger, Agency / Creative,

Description

This Lynx advertisement features a male rap artist performing on stage, surrounded by vivid purple and blue lighting and bold futuristic CGI. The scene transitions to several people enjoying themselves while roller skating in a brightly lit mall with modern architectural design. The advertisement is fast paced and includes a number of edits featuring the rap artist and the roller skaters with CGI effects to emphasize the Lynx brand. The color scheme of purple, blue and teal is consistent throughout the advertisement.