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  • ·Loewe Pre-Spring 2024 Campaign with Josh O'Connor
BrandLoewe
ProjectPre-Spring 2024 Ad Campaign
Josh O'Connor sitting in a floral armchair wrapped in a brown Loewe branded blanket, presented as a collage cutout against white.

Loewe Pre-Spring 2024 Ad Campaign 2023

Associated creatives

Jonathan Anderson
Jonathan AndersonLoewe Creative Director
Juergen Teller
Juergen TellerPhotographer
Laura Holmes of Holmes Production
Laura Holmes of Holmes ProductionProducer
Maggie Smith
Maggie SmithModels
Dakota Fanning
Dakota FanningModels
Greta Lee
Greta LeeModels
Mike Faist
Mike FaistModels
Josh O’Connor
Josh O’ConnorModels
Rachel Jones
Rachel JonesModels
Fei Fei Sun
Fei Fei SunModels
Taeyong
TaeyongModels
Benjamin Bruno
Benjamin BrunoStylist
Ashley Brokaw
Ashley BrokawCasting Director

Tags

josh oconnor seated

Description

Actor Josh O'Connor is featured in this Loewe Pre-Spring 2024 advertisement, seated in a high-backed vintage chair with a dark floral pattern. He is partially wrapped in a soft, brown-and-white blanket featuring the prominent Loewe Anagram logo and fringed edges. The subject's bare legs and feet are visible extending from beneath the fabric. The image is styled as a cutout collage against a plain white background, framed by the Loewe brand name at the top and credit text at the bottom. The lighting is soft and even, focusing on the textures of the knit blanket and the antique-style upholstery.

Style

Editorial, Lifestyle

Techniques

Collage

Industries

Luxury Fashion Houses