Brands
ProjectUpside Down
MediaHub, Media,
Associated creatives
Tags
Description
This commercial video for Little Caesars x Spider-Man titled Upside Down combines high-production food close-ups with cinematic action sequences. The footage showcases freshly baked pizzas featuring web-like patterns of pepperoni and melted cheese, cut alongside dynamic footage of Spider-Man navigating a cityscape. The commercial was produced through a collaboration involving CYLNDR, McKinney, Stept Studios, Max Cooper, and MediaHub, utilising vibrant lighting and fast-paced commercial editing techniques.
Style
Horizontal, Commercial, Saturated, Warm
Techniques
VFX / visual effects
Industries
Fast Food
Color
Burnt Orange (50%)
Pure White (30%)
Crimson (20%)
Background
Street
Context
TVC / TV Commercial
