ProjectsCreativesImages & Videos
Logo
  • Home
  • Media
  • 'Lido' Spring 2024 Ad Campaign 2024 - image 653622
BrandGucci
Project'Lido' Spring 2024 Ad Campaign
Elevated shot of orange Gucci slides with a logo pattern and emblem, suspended over a rippled blue water surface creating light reflections.

Gucci 'Lido' Spring 2024 Ad Campaign 2024

Associated creatives

Sabato De Sarno
Sabato De SarnoGucci Creative Director
Riccardo Zanola
Riccardo ZanolaArt Director
Marcell Rev
Marcell RevDirector
Anthony Seklaoui
Anthony SeklaouiPhotographer
Aboubakar Konte
Aboubakar KonteModels
Betty Schupp
Betty SchuppModels
Brando Erba
Brando ErbaModels
Gabriele Gherardi
Gabriele GherardiModels
He Cong
He CongModels
and Jiahui Zhang
and Jiahui ZhangModels
Alastair McKimm
Alastair McKimmStylist
Shay Ashual
Shay AshualHair
Thomas De Kluyver
Thomas De KluyverMakeup
“Loud Places (feat Romy)” by Jamie xx
“Loud Places (feat Romy)” by Jamie xx
Piergiorgio Del Moro and Samuel Ellis Scheinman 
Piergiorgio Del Moro and Samuel Ellis Scheinman Casting Director

Tags

sandalsslidesfootwearGuccilogo pattern

Description

An eye-level, medium shot presents a pair of orange Gucci slides elevated above a rippled water surface. The slides feature the Gucci logo pattern on the insole and are adorned with a prominent emblem on the upper. The water below is a clear blue, reflecting light in rippling patterns that add depth and texture to the scene. The composition emphasizes the slides against the aquatic backdrop, creating a floating effect.