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  • 'Lido' Spring 2024 Ad Campaign 2024 - image 653481
BrandGucci
Project'Lido' Spring 2024 Ad Campaign
Woman in a white swimsuit swims in a bright turquoise outdoor swimming pool with sunlight reflecting off the water.

Gucci 'Lido' Spring 2024 Ad Campaign 2024

Associated creatives

Sabato De Sarno
Sabato De SarnoGucci Creative Director
Riccardo Zanola
Riccardo ZanolaArt Director
Marcell Rev
Marcell RevDirector
Anthony Seklaoui
Anthony SeklaouiPhotographer
Aboubakar Konte
Aboubakar KonteModels
Betty Schupp
Betty SchuppModels
Brando Erba
Brando ErbaModels
Gabriele Gherardi
Gabriele GherardiModels
He Cong
He CongModels
and Jiahui Zhang
and Jiahui ZhangModels
Alastair McKimm
Alastair McKimmStylist
Shay Ashual
Shay AshualHair
Thomas De Kluyver
Thomas De KluyverMakeup
“Loud Places (feat Romy)” by Jamie xx
“Loud Places (feat Romy)” by Jamie xx
Piergiorgio Del Moro and Samuel Ellis Scheinman 
Piergiorgio Del Moro and Samuel Ellis Scheinman Casting Director

Tags

adult femaleswimming poolswimsuitwater

Description

A woman is swimming in an outdoor swimming pool. The woman is wearing a white swimsuit. The pool water is a bright turquoise color, and sunlight is reflecting off the water. The woman's shadow is cast on the bottom of the pool. In the background, people are sitting by the edge of the pool. Green plants are behind the pool.