Gucci 'Lido' Spring 2024 Ad Campaign 2024

Description

An underwater shot captures a couple in a close embrace within the clear blue water of a swimming pool. The waterline creates a visual division, showing the pool's surface and a glimpse of the sky above. The woman wears a dark red bathing suit. Light filtering through the water casts patterns on their skin. The scene is intimate and serene, with the focus primarily on the couple's interaction beneath the water's surface. The upper part of the image shows the texture of the water surface.