Brand
ProjectFall 2024 Ad Campaign

L’idee Woman Fall 2024 Ad Campaign 2024
Associated creatives
Tags
Description
This fashion editorial image from the Fall 2024 ad campaign for Lidee Woman features model Sveta Potomski posed horizontally across an ironing board outdoors at night. An iron rests on the board near her head, creating a surreal juxtaposition. The background features classical stone columns and a statue pedestal, illuminated by direct flash lighting. The model wears a dark black strapless dress and a large, patterned floral earring, styled with slicked-back dark hair. Elizaveta Litovka photographed the campaign, with hair and makeup by Olya Garkovich.
Style
Editorial, Vertical, Warm, Clean
Techniques
Flash
Industries
Luxury Fashion Houses
Color
Jet Black (50%)
Background
Civic Building
Context
Advertising Campaign