Leo Burnett Worldwide, Agency / Creative,

Description

This video shows a diverse group of people demonstrating stereotypical feminine movements in a studio setting. The video appears to be a social commentary on gender expectations, specifically examining how people perceive actions 'like a girl'. The video shows the cast performing running, fighting and throwing motions. The people include a mix of adult women, adult men and children. They are dressed in casual clothing. The setting is a studio with a grey backdrop and a camera and lighting visible in some shots. The lighting is bright and even. The video seems to have a focus on diversity and challenging gender stereotypes.