Laura Ravetta, Art Director, Milan
Associated creatives
Tags
Description
A white leather sneaker featuring a vibrant red rose graphic is captured mid-air, floating precisely above an open human hand. The hand is extended forward, creating the illusion that the sneaker is hovering in place. The background shows a narrow, sun-drenched European street paved with cobblestones, flanked by historic, warm-toned stone buildings. The composition uses a unique first-person perspective that draws attention to the contrast between the clean white footwear and the textured urban environment. Natural afternoon light illuminates the scene, casting soft shadows on the street. Pedestrians are visible in the blurred distance, adding a sense of everyday scale to the surreal, suspended sneaker.
Style
Commercial, Surreal
Techniques
Natural light, Live-action Technique
Industries
Footwear