Zalando Lacoste - Life’s a game, serve with ... 2026

Description

This fashion editorial image features a woman posing outside a white doorway for the Lacoste project Life's a game, served in collaboration with Zalando. The subject wears a dark navy zip-up jacket paired with a crisp white pleated skirt and a distinctive pleated orange handbag. Natural daylight illuminates the scene, casting soft shadows around the white French doors and building facade. Potted flowers stand to the right of the doorway while the interior reflects a warm, softly lit venue. The crisp composition highlights sporty chic apparel styled with clean lines and balanced proportions.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Sportswear

Color

Background

Retail Storefront

Context

Advertising Campaign