Zalando Lacoste - Life’s a game, serve with ... 2026

Description

This fashion campaign image for Zalando titled Lacoste - Life’s a game, serve with features a woman walking along a stone-paved city street in front of a classical stone building exterior. She is wearing a beige double-breasted trench coat, brown socks, and dark heels, while carrying a distinctive pleated handbag with a visible crocodile logo accent. In the foreground, the top of a dark taxi with a yellow illuminated taxi sign is partially visible. The scene is shot in natural daylight with warm tones, capturing a sophisticated urban atmosphere.

Style

Editorial, Vertical, Warm

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Background

Street

Context

Advertising Campaign