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  • "La Vacanza" Summer 2024 Ad Campaign 2024 - image 652957
BrandVersace
Project"La Vacanza" Summer 2024 Ad Campaign
Two women on stone steps in matching floral outfits, one holding a purse; foliage and hand-lettered text add a unique touch.

Versace "La Vacanza" Summer 2024 Ad Campaign 2024

Associated creatives

Donatella Versace
Donatella VersaceVersace Creative Director
Jo Fetto
Jo FettoPhotographer
Lorenzo Iandelli
Lorenzo IandelliGraphics
Anthi Fakidari and Aivita Mūze
Anthi Fakidari and Aivita MūzeModels

Tags

adult femalefloral printstone stepsmatching outfitshandbagoutdoor setting

Description

Two women are captured on a stone staircase in an outdoor setting. Both are wearing matching floral print outfits. The woman on the left stands gracefully, while the woman on the right poses with one foot raised, holding a purse. The surrounding environment includes foliage, adding a natural backdrop to the scene. Hand-lettered text surrounds the edges of the image, creating a border. The overall style appears editorial. The photograph appears to be taken during daytime with natural lighting.