BrandKia x Riot Games
ProjectTight Fit
19th & Park,
Associated creatives
Tags
Description
In a sunny parking lot, a man wearing a cream hoodie and dark sunglasses uses a key fob to engage the remote parking assist feature of a white electric Kia SUV. The vehicle autonomously maneuvers into a parking space as two other men watch from inside a black vehicle and another man observes from the sidewalk. The commercial highlights the seamless integration of technology into modern automotive convenience. Close-up shots show the steering wheel turning on its own and the driver inside the black car reacting. The video transitions between street-level perspectives and an overhead aerial view of the parking procedure.
Style
Commercial
Techniques
Live-action Technique, Drone / aerial, Drone footage
Industries
Luxury Automotive