BrandKia Australia
ProjectNew Breed of Hybrid - 60"
Daniel Fletcher,
Associated creatives
Tags
Description
This cinematic commercial for Kia Australia showcases a group of centaurs in two distinct environments: a dense, moss-covered temperate forest and a sweeping, sun-drenched golden meadow. The centaurs, depicted as muscular human-horse hybrids, move through the landscape with grace and intensity. In the desert sequence, one centaur approaches a modern Kia SUV parked amidst the rugged terrain. The lighting shifts from the cool, diffused light of the forest to the warm, golden-hour glow of the open plains. The editing emphasizes a sense of mystery and transition, perfectly blending mythical figures with contemporary automotive design.
Style
Cinematic, Lifestyle, Commercial
Techniques
Live-action Technique, VFX / visual effects, Natural light
Industries
Electric / EV