Karis Beaumont, Photographer, London

Description

A large vertical digital billboard is mounted on the exterior wall of a multi-story urban building covered in graffiti. The billboard displays a vibrant public awareness campaign with an orange background, featuring a profile portrait of a Black woman with cornrows, wearing a blue top and gold earrings. Bold text on the screen reads LET'S NAIL MELANOMA along with informational messaging. At street level, a cyclist rides past a metal railing against a darkening dusk sky, with light trails visible from passing traffic. The photograph captures the urban landscape in London, highlighting contemporary out-of-home advertising displayed in a city environment.

Style

Artistic, Vertical

Industries

Public Awareness

Color

Background

Residential Building

Context

Out of Home (OOH)