Kaj Jefferies, Photographer, London

Description

This eye-level advertisement features a woman standing in front of a fruit stand while holding beach gear. The text above her reads, 'Taste local peaches or find secret beaches,' suggesting a theme of travel and exploration. She wears a bright pink tank top and red plaid pants. In her left hand, she holds a ball of green yarn, while in her right, she holds a pair of red swimming fins. The fruit stand behind her is filled with peaches. The background includes other fruits like lemons and yellow and white striped drapery. The advertisement is bordered in bright pink and includes the phrase 'Get Picky' above the text, 'First Choice.'