Scott Newkirk, Wardrobe Stylist, Los Angeles

Description

This commercial campaign image features three models by an outdoor pool against a clear sky background. A blonde woman wearing a blue swimsuit and sunglasses sits elevated while two shirtless men wearing sunglasses pose near the water. One man rests in the foreground while the other holds a K-Swiss athletic shoe near the woman. The scene is styled with wardrobe direction by Scott Newkirk, featuring bold branding overlay text reading KEEP IT PURE and the K-Swiss logo.

Style

Vertical, Commercial, Warm

Techniques

Natural light

Industries

Sportswear

Color

Background

Outdoor Pool

Context

Advertising Campaign