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  • ·JW Anderson Summer Series Raffia Bag Campaign
BrandJ.W. Anderson
ProjectSUMMER SERIES
A man poses with arms raised holding a woven raffia JW Anderson bag, wearing a grey cropped tee and pink shorts against a blue backdrop.

J.W. Anderson SUMMER SERIES 2026

Associated creatives

Jonathan Anderson
Jonathan AndersonDesigner
Tanya + Zhenya Posternak
Tanya + Zhenya PosternakPhotographer
Benjamin Bruno
Benjamin BrunoFashion Editor/Stylist
Claire Grech
Claire GrechHair Stylist
Kyle Dominic
Kyle DominicMakeup Artist
Charly Avenell
Charly AvenellManicurist
Mila Taylor-Young
Mila Taylor-YoungSet Designer
Bruna Souza
Bruna SouzaModel

Tags

man with raffia bagman holding bagwoven raffia bagraffia shoulder bagraffia baggrey cropped tshirtgrey tshirtpink shortspink satin shorts

Description

A male model poses with hands behind his head against a bright cyan backdrop flanked by tropical foliage for the JW Anderson Summer Series. He wears a grey short-sleeve graphic cropped t-shirt and vivid pink satin shorts, carrying a woven raffia shoulder bag accented with a crocheted lemon and anchor logo hardware. The composition features sharp directional lighting highlighting wet hair texture, bold color contrast, and vertical brand typography.

Style

Vertical, Commercial, Saturated, Tactile

Techniques

Hard Light

Industries

Luxury Fashion Houses

Color

Medium Grey (40%)
Beige (30%)
Hot Pink (20%)

Background

Set-dressed

Context

Advertising Campaign