BrandJuun.J
ProjectFall 2023 Ad Campaign

An Sung Hee, Makeup,
Associated creatives
Tags
Description
Monochrome studio portrait of model Taemin Park for the Juun.J Fall 2023 advertising campaign, photographed by Hong Janghyun. Park wears an oversized black leather bomber jacket layered over a textured inner zip-front garment, looking forward with dark shaggy hair partially obscuring his face. The composition features high-contrast, directional lighting creating sharp shadows across the neutral background, with a clean white Juun.J logo across the chest.
Style
Vertical, Commercial, Moody, Monochrome
Techniques
Typography, Low-key / chiaroscuro
Industries
Designer Fashion
Color
Jet Black (70%)
Charcoal (30%)
Background
Grey Seamless
Context
Advertising Campaign

