BrandPeace Collective
Project#UnravelHate
Jumpstart Communications, PR,
Associated creatives
Associated creatives
Tags
Description
The video presents a series of close-up shots of various people, including men and women, discussing and interacting with a red baseball cap emblazoned with the phrase "Make America Great Again." The individuals are positioned indoors against a dark background, creating a focused, intimate setting. Lighting is subdued, highlighting facial expressions and the hat, which appears both in hand and resting on a dark surface. Some speakers are identified with text overlays indicating their names, such as Aorwa, a Syrian Refugee, Cori, an American Expat, and Sara, a Palestinian Immigrant. The close framing emphasizes the emotions and personal connection of each speaker to the political object in question.