BrandBARK
ProjectAir Case Study
JSM Music, Music / Sound,
Associated creatives
Tags
Description
This video is a commercial for BARK Air, an airline designed for dogs. It opens with a close-up of a Beagle. Text appears on a solid turquoise screen, describing the company’s products. The commercial then features a dog next to a pile of toys, followed by a Corgi looking at the camera while surrounded by plush toys. The video shows sad stories of dogs dying on commercial airlines. The commercial concludes with the tagline that BARK Air is a commercial airline for dogs. The airplane displays the company’s logo on the side, and the interior of the plane shows dogs on a flight in the cabin.
