Koichiro Doi, Photographer, Paris

Description

This high-end advertising campaign image features three round, pale pink soap bars embossed with the Dior brand name, captured in mid-air amidst a swirling cascade of delicate pastel flower petals. The composition is set against a clean, bright white background, creating a luminous and airy aesthetic. Large typographic branding reading Joy Dior sits prominently at the top of the frame, complementing the ethereal product arrangement. The lighting is soft and diffused, highlighting the smooth matte texture of the soap surfaces and the translucent quality of the floating petals. Photographed in Paris by Koichiro Doi.

Style

Vertical, Commercial, Clean, Minimalist

Industries

Fragrance

Color

Background

White Seamless

Context

Advertising Campaign