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  • ·Drakes Spring Lookbook Video by Joe Ridout

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This video features a cinematic lookbook directed by Joe Ridout, showcasing coastal landscapes, seaside towns, and classic menswear styling. The footage incorporates vintage film aesthetics, multiple split-screen frames, and muted natural colour grading. Scenes alternate between a man seated on a wooden bench against a coastal backdrop, close-up shots of tailored jackets and patterned neckerchiefs, and atmospheric footage of oyster farming beds and European streets. The overarching tone is nostalgic and observational, capturing classic garments set against a tranquil seaside environment.