Jil Sander Holiday 2024 Ad Campaign 2024

Description

This image for the Jil Sander Holiday 2024 ad campaign features a close-up shot of a sculptural gold pendant necklace suspended by a matching thin chain. The organic, fluidly curved metallic pendant hangs centrally against a flat, solid purple background with a soft texture. The lighting is direct and creates soft highlights along the polished curves of the metal surface. The campaign was creatively directed by Lucie and Luke Meier and photographed by Joaquin Laguinge.

Style

Vertical, Commercial, Clean

Techniques

Flash

Industries

Jewellery

Color

Background

Solid Colour

Context

Advertising Campaign