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BrandJil Sander
ProjectFall 2026 Ad Campaign
Model Daisuke Ueda looking to the side in a black leather jacket in front of colored translucent panels for Jil Sander.

Jil Sander Fall 2026 Ad Campaign 2026

Associated creatives

Simone Bellotti
Simone BellottiJil Sander Creative Director
Frey & Barth
Frey & BarthAgency
Carina Frey & Stefanie Barth
Carina Frey & Stefanie BarthArt Direction
Moni Haworth
Moni HaworthPhotographer/Director
Edie Campbell
Edie CampbellModels
Daisuke Ueda
Daisuke UedaModels
Charlotte Collet
Charlotte ColletStylist
Hella Keck
Hella KeckSet Designer
“If This Is Hell” by Space Afrika ft. Deuén
“If This Is Hell” by Space Afrika ft. DeuénOriginal Music

Tags

daisuke uedaeast asian man in black jacketeast asian manman in black jacketblack leather jacketblack jacketcollared leather jacket

Description

Model Daisuke Ueda poses in profile wearing a dark collared jacket for the Jil Sander Fall 2026 advertising campaign. The styling features minimalist tailoring set against a backdrop of translucent amber and deep blue geometric panels beneath an industrial roof structure. Soft ambient lighting illuminates his facial profile and the subtle sheen of the dark garment. Art direction is by Carina Frey and Stefanie Barth, with photography by Moni Haworth, styling by Charlotte Collet, and set design by Hella Keck.

Style

Vertical, Commercial, Moody, Cool

Industries

Luxury Fashion Houses

Color

Off-Black (80%)

Background

Set-dressed

Context

Advertising Campaign