Jean-Yves Lemoigne, Photographer, London

Description

An advertising campaign image by photographer and art director Jean-Yves Lemoigne features a man and a woman in a dramatic dancing dip suspended over an illuminated rooftop pool. The man wears a dark suit jacket, white shirt, and trousers, while the woman wears a white dress with a patterned belt and black heels. Various household and party objects, including a record player, a radio, and cocktail glasses, float mysteriously around the couple in mid-air. The scene is set on a wooden deck next to a glowing cyan swimming pool against a dark blue dusk city skyline with lit office buildings. The lighting is cool and artificial, highlighting the figures and the floating props. Branding text in the bottom right corner reads New Super Playboy for him and for her.

Style

Horizontal, Commercial, Moody, Warm

Techniques

VFX / visual effects

Industries

Fragrance

Color

Background

Rooftop

Context

Advertising Campaign