Jean-Yves Lemoigne, Photographer, London

Description

A digital composite advertisement for Old Spice shows two halves of men merged. The left half shows a man with glasses, a t-shirt, and a messenger bag, while the right half is a shirtless rocker with makeup, jewelry, and tattoos. The man holds a guitar and saxophone. The ad is set in a library, with bookshelves filled with books in the background. Old Spice products and the brand logo are in the bottom center of the frame. The advertisement uses bright, saturated colors.