BrandJ. Crew
ProjectCamp Crew Summer 2026

Sara Sampaio, Model,
Associated creatives
Tags
Description
Five female models showcase swimwear on a weathered wooden dock over a lake for the J. Crew Camp Crew Summer 2026 campaign, photographed by Brett Lloyd. The subjects wear a range of swimwear designs, including a cobalt blue bikini, a white triangle two-piece, a classic red one-piece swimsuit, and patterned sets. Multi-colored camp pennants hang from a rustic timber arch above the pier, set against a dense backdrop of pine trees and sunlit water. Natural overhead sunlight illuminates the scene with soft shadows on the wooden deck.
Style
Editorial, Vertical, Warm, Nostalgic
Techniques
Natural light
Industries
Swimwear
Color
Cobalt (30%)
Scarlet (30%)
Pure White (20%)
Background
Lake
Context
Advertising Campaign

