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Brand
ProjectIsuzu TVC
Dark pickup truck parked on a mountain overlook with two hikers standing in the background under an overcast sky.

Kali Bateman, Color Grade, Brisbane

Associated creatives

Tags

Description

This commercial frame for the Isuzu TVC campaign features a dark grey pickup truck parked prominently on a rugged mountain terrain under an expansive overcast sky. In the middle distance to the left, two hikers wearing backpacks and outdoor gear stand facing each other on the sloping ground. Natural daylight illuminates the scene, highlighting the truck's front grille and alloy wheels against the distant rolling hills and valleys. The colour grade, executed by colourist Kali Bateman, emphasizes natural earthy tones and atmospheric depth across the landscape. The composition places the vehicle as the primary hero object while maintaining a sense of outdoor adventure and exploration.

Style

Horizontal, Commercial, Desaturated

Industries

Mass Market Automotive

Color

Charcoal (60%)
Silver (metallic) (40%)

Background

Mountain

Context

TVC / TV Commercial