BrandAstellas
ProjectAstellas "The Touch"
IPG Health, Agency / Creative,
Associated creatives
Associated creatives
Tags
Description
This stylized animated short features an elderly couple. Initially, they are seen indoors, exhibiting concerned expressions. The animation transitions into a surreal sequence involving vortexes and digital painting. The male figure is later depicted interacting with a digital environment, hands outstretched as if manipulating digital elements. The sequence concludes with the male figure placing a comforting hand on the female figure's shoulder within the same digitally-painted environment. The color palette transitions from warm indoor tones to cooler blues and purples during the abstract sequences. The animation style suggests a blend of traditional painting techniques with digital compositing.
