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  • ·In Betweens H&M fashion editorial by Adam Katz Sinding
Brand
H&M
Project'In Betweens'
Model wearing a brown jacket over a white top and black pants leaning against a pole outdoors while holding a travel mug

H&M 'In Betweens' 2025

Associated creatives

Eliana Masgalos
Eliana MasgalosDesigner
Adam Katz Sinding
Adam Katz SindingPhotographer
Melodie Jeng
Melodie JengPhotographer
Robbie Mailer Howat
Robbie Mailer HowatDirector
Kalle Eklund
Kalle EklundHair Stylist
Patrick Glatthaar
Patrick GlatthaarMakeup Artist
Alex Consani
Alex ConsaniModel
Awar Odhiang
Awar OdhiangModel
Jacqui Hooper
Jacqui HooperModel
Mariacarla Boscono
Mariacarla BosconoModel
Maty Fall
Maty FallModel
Mona Tougaard
Mona TougaardModel
Paloma Elsesser
Paloma ElsesserModel
Sora Choi
Sora ChoiModel
Vittoria Ceretti
Vittoria CerettiModel

Tags

woman leaning on polewoman in brown jacketbrown jacketwhite topblack trousersstriped shirthandbagdoll charmwire rimmed glassestravel mug

Description

This fashion editorial image from the H&M project In Betweens features a model leaning against a dark pole on an outdoor street. The subject wears a brown jacket with a black collar over a white top and dark trousers, with a striped shirt tied around the waist and a dark handbag carrying a doll charm. She wears wire-rimmed glasses and hair clips. The shot was captured in natural daylight with a shallow depth of field, partially obscured by a foreground element.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

High Street Fashion

Color

Camel (40%)
Jet Black (50%)
Pure White (10%)

Background

Street

Context

Editorial