Brand
ProjectNew Blood, Old Money
ICON America New Blood, Old Money 2026
Associated creatives
Tags
Description
This monochrome image from the project New Blood, Old Money by ICON America features a striking arrangement of wooden chairs stacked and leaning precariously in the corner of a studio set. The stark black and white composition emphasizes form, shadow, and architectural lines. A single overhead light fixture illuminates the scene, casting dramatic highlights and deep shadows across the wooden elements. Photographed by Daniel Archer with set design by Tobias Blackmore, the setup creates a sculptural and artistic visual narrative. The clean, controlled environment focuses entirely on the precarious balance of the furniture.
Style
Artistic, Vertical, Monochrome
Background
Set-dressed
Context
Fine Art / Personal Project