MRM Worldwide, Production,

Description

This commercial video for the Hummer brand titled Owns The City features the electric vehicle driving through a sophisticated indoor space resembling a luxury showroom or art gallery. The vehicle maneuvers past illuminated display cases filled with clothing, accessories, and shoes, as well as modern artwork hung on white and concrete walls. Security camera footage cuts are interspersed, showing the truck in motion from elevated angles. The lighting is moody and controlled, highlighting the modern lines and bright LED headlights of the vehicle.

Style

Horizontal, Cinematic, Clean

Industries

Electric / EV

Color

Background

Showroom

Context

TVC / TV Commercial